Hola, this is Winston Peraza’s personal design practice…Here’s where you’ll find him if you’re looking for a creative push, some design help, want to start something up, hang out, or just see what Winston (aka, WOP) has been up to these days.

“Design isn’t my job. It’s the way I move through the world. It helps me see patterns, make meaning, and build things that matter. From brands and digital experiences to restaurants, exhibits, and strategies for growth, I help clients turn ideas into reality with clarity, creativity, and purpose.”

PROJECTS

  • Lortondale Club - Neighborhood Social Club with Mid-Century Modern vibes

    Brand Strategy
    Visual identity & Expression
    Support Graphics
    Merchandise

    Check It Out

  • Malfi - Modern Italian Restaurant with Amalfi Coast flavors and fun activations

    Concept Development
    Visual Identity
    Signage
    Interior Design Consulting

    See More
  • Pony Coffee Hip Shop Tulsa Cozy Cortado Logotype

    Pony Coffee - Coffee Shop with Local Lore

    Visual Identity
    Design Consulting



    More Here
  • Window with 'Santa Fe Square' text reflecting street view

    Santa Fe Square - Mixed Use Development

    Brand Strategy
    Creative Direction
    Visual Identity & Expression
    Way-finding / Signage
    Website

    View Project
  • An image of The Float House

    Studio//POP - Cycling to blow your mind & Yoga to put back together

    Brand Strategy
    Visual identity & Expression
    Environmental Graphics
    Interior Design
    Merchandise

    See More
  • Brick building with 'Mother Road Market' and Route 66 shield painted on the wall.

    Mother Road Market - Food Hall & Business Incubator

    Creative Direction
    Visual Identity
    Way-finding / Signage
    Merchandise

    See More
  • Topeca Coffee Roasters logo on a café scene with a latte, menu on a clipboard, and cushioned chair.

    Topeca Coffee Roasters - Art Deco inspired coffee hangout

    Creative Direction
    Interior Design
    Environmental Graphics
    Package Design

    See More
  • Medium Giant sign with "A Media + Marketing Company" slogan against a blue sky.

    Medium Giant

    Brand Strategy
    Visual Identity
    Environmental Graphics
    Corporate Collateral
    Wearables

    Click Here
  • Silver foil balloons and the text 'cubic' with a small square icon.

    CUBIC - Creative Studio

    Concept Development
    Visual Identity
    Signage
    Interior Design
    Corporate Collateral

    Click Here
  • Abstract design combining a woman's face with geometric shapes, lines, and mathematical notations, including circles and vectors.

    Graphic Play 1

    Design Accidents, interesting visuals and other graphic leftovers…

    See More
  • Artwork featuring a bright orange traffic cone with abstract graffiti-style text in the background. The text includes phrases like "THE LAND," "THE PEOPLE," and "THE CITY" painted in black. The image incorporates an urban, expressive style with bold colors and dynamic typography.

    MayFest 2020 - Event Poster

    Concept
    Design
    Illustration

    See More
  • Modern art sculpture with colorful geometric design and abstract shapes on a dark floor and white wall background.

    Ritual For Titans - Flux Collab

    Art Intervention

    See More

CLIENTS

*

CLIENTS *

Corporate

Akins Natural Foods
BP
B+T Group
Bravado Wireless
Citgo
Deloitte
ESPN
GUESS
Level3
Miratech
Oklahoma CareerTech
Public Service Company of Oklahoma (PSO)
TulsaTech
Williams

Arts & Entertainment

Acrisure Arena, Palm Springs
BOK Center
Byron Nelson PGA
Goodyear Cotton Bowl
George Kaiser Family Foundation
Lobeck Taylor Family Foundation
McNellie’s Group
Moody Center
Mother Road Market
Oakview Group Arena Alliance & Stadium Alliance
Philbrook Museum
Taco Bueno
The Boxyard
Utica Food Services

Cities & Destinations

Bellevue, WA
Beverly Hills, CA
Decorah, IA
Frisco, TX
Galveston, TX
Hampton, VI
Lake County, CA
Martin County Tourism, FL
Raleigh, NC
Rockville, MD
Roswell, NM
Sauk County, WI
Southlake, TX
Think Iowa City, IA
Tupelo, MS
Ulster County, NY

Let’s make
something
together.

Drop a line for design projects, speaking engagements, collabs, teaching, or just hanging out.

Winston Peraza

Blurred image of Winston Peraza smiling.

Founder

The Loft Design Group - 1996
Particle, Inc. - 2001
Cubic - 2008
Espacio - 2024


Also Love

Quantum Physics & Consciousness
Art, Architecture & Furniture
Music & Food
Snowboarding & Surfing
Yoga
Comedy

Ready For

Brand Building & Design
Place & Culture Making
Products, Spaces & Experiences
Creative Consulting
Coffee & Conversation